AWWWARDS
Los Angeles
2017

ABOUT THE PROJECT

A big part of my responsibilities as Community Manager for the Wix Studio, was managing all our international content collaborations and sponsorships. This mainly included taking part in design events and conferences. In 2017, it was the first time we collaborated with the famous AWWWARDS, and for the first time taking part in a US based event. Their destination was set for Los Angeles and scheduled for June 2017, which was just the right time and place for us to promote our blog.

We were proud sponsors of the event, including us having a booth where all the attendants could visit us, as well as giving a talk about our studio and the blog.

THE BOOTH

The booth acted as our point of contact with everyone who came to the event. We had live demo stations with our product - the Wix editor - available for people to give it a try and ask us questions, as well as giving out some cute enamel pins made for the occasion.

Knowing the location was a rather dimly lit theatre, we went for a large neon-themed video running in the background to get the desired attention.

THE PRESENTATION

As mentioned, the presentation was all about High on Design - the studio’s blog. I was the honored representative giving a talk showcasing all we have done in process of creating it while showing the incredible benefits of investing in your own content channel.